A good grass paint should deliver certain essential benefits, such as easy prep and application, and reliable on-field performance at a reasonable cost. Eco Chemical’s founder and president, Mark Cheirrett, didn’t think this was too much to ask, despite the fact that we’re located in the upper left corner of the U.S. in Seattle, Washington.
Never one to turn down a challenge, Cheirrett and his team set off to create a natural grass paint that would do all of this and more. The result? An ultra-concentrated form of natural grass paint, packaged in recyclable cardboard boxes.
Cheirrett, explains that the idea for the natural grass paint essentially stemmed from a logistics problem.
“We used to be a synthetic company focused on synthetic paint. But when we started looking into natural grass paint, we noticed all our competitors were centrally located. So we knew we’d have to get creative to get our paint in the market in a less expensive way, without having a location advantage.”
Each 26 lb. box contains two “kits” and each kit makes from 5 – 7 gallons of paint, depending on your coverage quality requirements.
“We’re always thinking of the end user. With our grass paint, the end user isn’t dealing with the 70 lb. buckets. Instead, they’re just picking up packages that weigh 5 lbs. and only having to cut the corner, pour the powder in, and recycle the bag. It’s a lot less physical work to mix our paint,” says Cheirrett.
This product was built to have the least possible impact on the environment and your wallet (not to mention your back!), while having a big impact on the field.
- Water-based formula with no VOC’s
- No aerosol propellants polluting the air
- Virtually no packaging waste
- Harmless for all varieties of grass
- The equivalent of 75 aerosol cans of paint at 20% of the cost
- Reduced storage space requirements – one pallet of TempLine boxes = two pallets of 5 gallon pails!
- Lower shipping weight means lower freight costs and a smaller carbon fuel footprint
The environmental benefits of TempLine have been formally recognized as well. In the past year, Eco Chemical has been the recipient of the National Pollution Prevention Award from the National Pollution Prevention Roundtable , and the Safer Chemistry Champion Award from the Washington State Department of Ecology.
According to Cheirrett, the biggest challenge around this product is getting field managers to understand that there is another option – and a cheaper one at that. Those involved in the industry have likely been mixing paint for natural grass fields the same way for 50 years, with the standard being cheap, heavy paste.
“For some people it’s just a learning curve,” says Cheirrett. “Because once they try it they realize, ‘wow, there’s a significant problem here we didn’t even know we had!'”
Beyond just being an eco-friendly, recyclable product, we want to deliver a product to our customers that’s equally as good on the field as it is in the background when it’s being mixed.
“I’ve been to so many stadiums where they have a graveyard of buckets. Hundreds of buckets piled, covered in paint that they can’t recycle,” says Cheirrett.
To say that the thought of all those buckets ending up in a landfill is an unpleasant one is putting it lightly. Yet, it’s situations like these that make us want to work even harder to educate others and help prevent things like “bucket graveyards.”
Do you have a bucket graveyard?
Are you throwing out your back trying to lift 70 lb. buckets?
Are you running out of storage space for paint?
If you answered yes to any of these questions, then TempLine’s natural grass paint is for you.